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    CPST certification will equip you with the knowledge and skills to support caregivers transporting children.
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    For those who want it all: Prepared Parent Safety Support Packages - meticulously crafted designed to deliver our wealth of safety and childbirth expertise right to your doorstep, enriched with a personalized touch.

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    Personalized safety consults with Holly​

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  • NEW!  BUYING GUIDES
    Expert-curated buying guides

    With over three decades of combined experience in baby and toddler safety, our experts have curated buying guides to cut through the noise of online marketplaces; so you can select the best safety gear for your family.
     
    NEW! Car seat selection tool Created and maintained by Holly Choi, CPST-I (🇨🇦+🇺🇸)

    Free to use. No ads, no funnels, no gimmicks.

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  • How do I pick a life jacket for my baby or toddler?
  • Our Brand New Service: Prepared Parent Safety Support Packages
  • Baby + Toddler Holiday Safety Round-Up
  • Renting and Babyproofing: what if I’m not allowed to make holes in the walls?

Recent Comments

  1. Holly Choi on How do I pick a life jacket for my baby or toddler?
  2. Sarah Reinhardt on How do I pick a life jacket for my baby or toddler?
  3. Swim lessons, ISR, and the risk of puddle jumpers  - PedsDocTalk on How do I pick a life jacket for my baby or toddler?
  4. Holly Choi on How do I pick a life jacket for my baby or toddler?
  5. Jessica on How do I pick a life jacket for my baby or toddler?

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Join me as I head to my annual morning TV segment Join me as I head to my annual morning TV segment with @keriadamslife on CTV Your Morning Vancouver - we chatted about car seat safety and @thebabyshows (happening in Vancouver this weekend, folks!) Thanks again for having me ♥️
With Hallowe’en sneaking up on us, it’s time f With Hallowe’en sneaking up on us, it’s time for this important reminder: Bulky costumes aren’t safe to wear a the car seat. (Or booster, or seat belt) and are best saved to be put on at your destination. Anything that impacts how and wear a harness or seatbelt fit on the body can greatly increase the chances of injury in a crash, and while inconvenient, it’s worth figuring out how to safely transport your little one ahead of time (maybe it means arriving 15 minutes earlier to get them put together) ♥️
The best car seat is the car seat that: fits your The best car seat is the car seat that: fits your child, fits your vehicle, fits your budget, and that you can use correctly every single ride. Don’t impulse purchase a car seat because of FOMO. There will be more sales. Check out some of my favorite people: @threelittlesdc @inlandmama @naturebabyoutfitter
September 30 2025 – Evenflo Revolve360 Slim recall September 30 2025 - Evenflo Revolve360 Slim recall for US and Canada. Please read the slides to determine if this applies to you, as it does not affect other models of the Revolve 360 line, nor many of the newer Revolve360 Slim models.
Jess @happyhealthyeaters and Holly @safebeginnings Jess @happyhealthyeaters and Holly @safebeginnings sat down to chat about choking and why first aid skills are so crucial for all caregivers. #babysafetymonth

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